Planning & site building · Practical guide
Write a practical website brief
Give designers, writers, and implementers a shared description of the audience, required tasks, content, and launch criteria.
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10 practical guides · Learning center
Planning & site building
Write briefs, organize navigation, review forms and responsive content, and prepare a deliberate release.
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Planning & site building10
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Planning & site building · Practical guide
Plan website navigation around visitor tasks
Organize pages into clear groups and labels that help people find relevant content without learning internal company terminology.
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Create a website content inventory
Map what exists, what is missing, and who owns each item before rewriting pages or migrating to a new design.
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Create a contact-form acceptance plan
Verify the complete submission experience, including labels, errors, routing, and what the team receives after a visitor presses send.
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Review image alternatives across a website
Match image text alternatives to the role each image plays in its surrounding content rather than applying one caption rule to every asset.
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Review real content at narrow widths
Find layout problems caused by long headings, labels, tables, and interactive states before a responsive page is considered ready.
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Plan search and filters for a content directory
Design a browsing interface that remains useful with many entries, no matches, and interrupted scripts while keeping content discoverable through ordinary links.
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Plan useful website error states
Describe what visitors see and can do when a page is missing, a form fails, or a service is unavailable.
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Build a website release checklist
Turn a reviewed preview into a deliberate public release with clear version, configuration, and journey checks.
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Create an editorial style sheet for a website
Set practical writing and formatting conventions so multiple contributors can publish consistent, accurate pages without flattening every topic into the same template.
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Which guides help me turn a website brief into organized content?
Connect the brief to observable visitor tasks. Use the review guides to check real content, failure states, accessibility, and the public release.
- Write a practical website brief: Give designers, writers, and implementers a shared description of the audience, required tasks, content, and launch criteria.
- Create a website content inventory: Map what exists, what is missing, and who owns each item before rewriting pages or migrating to a new design.
- Plan website navigation around visitor tasks: Organize pages into clear groups and labels that help people find relevant content without learning internal company terminology.
Which guides help me review visitor tasks before a release?
- Create a contact-form acceptance plan: Verify the complete submission experience, including labels, errors, routing, and what the team receives after a visitor presses send.
- Review real content at narrow widths: Find layout problems caused by long headings, labels, tables, and interactive states before a responsive page is considered ready.
- Build a website release checklist: Turn a reviewed preview into a deliberate public release with clear version, configuration, and journey checks.
Which terms connect site structure to a usable release?
- Website navigation: The controls and links that help people understand a site's organization and move between content or tasks.
- Accessibility: The practice of making products usable by people with a broad range of abilities and assistive technologies.
- Deployment: The process of placing a chosen software or content version into an environment where it can run or be served.