Ecommerce · Website glossary

Product catalog

Quick answer · What is Product catalog?

The organized set of product information a store uses to present and manage its offering.

IN PRACTICE

Product catalog: an example

A catalog includes names, descriptions, images, identifiers, prices, and availability for a shop's products.

KEEP IN MIND

Catalog data should have a maintained source of truth; copying inconsistent versions across channels creates errors.

Put the idea to work

Frequently asked questions

What is a practical example of Product catalog?

A catalog includes names, descriptions, images, identifiers, prices, and availability for a shop's products.

Why should catalog data have a maintained source of truth?

Catalog data should have a maintained source of truth; copying inconsistent versions across channels creates errors.

Which concepts should I read alongside Product catalog?

SKU: A stock keeping unit is an identifier a business assigns to distinguish inventory items.
Product variant: A specific purchasable version of a product distinguished by attributes such as size or color.