Ecommerce · Website glossary

Fulfillment

Quick answer · What is Fulfillment?

The operational process of preparing and delivering the goods or service promised by an order.

IN PRACTICE

Fulfillment: an example

A shop verifies the order, picks products, packs them, and records shipment information.

KEEP IN MIND

The website's order status is only useful when it matches the work actually performed.

Put the idea to work

Frequently asked questions

What is a practical example of Fulfillment?

A shop verifies the order, picks products, packs them, and records shipment information.

What should the website's order status reflect?

The website's order status is only useful when it matches the work actually performed.

Which concepts should I read alongside Fulfillment?

Order status: A label representing an order's current stage in a store's processing workflow.
Shipping zone: A geographic area a store uses to determine which configured shipping methods apply.